At Hooked and Company, we believe that every child loves to learn, so we focus on nurturing that thirst for knowledge with products that are fun, effective, and easy to use.
We aim to support families and teachers as they help children improve their reading skills, and we celebrate every success so learning becomes a positive cycle that kids will love to repeat again and again. As children master reading skills, they also lay the foundation for a lifetime of learning.
The Boy Who Struggled
It all began with a boy who was struggling to read. In 1987, a father was determined to help his son overcome his reading troubles. He developed an in-home learning program using phonics to nurture an understanding of reading.
The rest was history! It wasn’t long before Hooked on Phonics became a household name for educational excellence. More than 35 years later, over five million families and thousands of schools have turned to our award-winning products to help their children and students reach their full potential. And as the world has become more digital, so has Hooked on Phonics. We are proud to offer an award-winning App, redesigned and relaunched in 2021, and being improved every year with more content, more features, and the best experience yet for users.
Hooked and Company is proud to continue the legacy of making a difference in the lives of children through an ever-growing library of educational tools you can count on.